Comments on: Why Content Will Stay Free

By: Greg

Greg — Fri, 30 Jul 2010 07:56:17 +0000

Sure! Go ahead.

- Greg

By: Limperov

Limperov — Fri, 30 Jul 2010 07:24:32 +0000

it was very interesting to read http://www.digitaltonto.com
I want to quote your post in my blog. It can?
And you et an account on Twitter?

By: Greg

Greg — Wed, 14 Jul 2010 11:24:37 +0000

Michael,

Thanks. Good luck with your new service.

- Greg

By: Michael

Michael — Wed, 14 Jul 2010 08:51:33 +0000

Hi. Just stumbled onto your blog and enjoyed reading it. i love the heading ‘content will stay free’. We are currently working on a model of providing ‘free-internet’ to users within our coverage area. I put free in quotes cause as you rightly point out, it is an ad-supported service. lovely article

By: Greg

Greg — Sat, 03 Jul 2010 21:06:42 +0000

Jake,

Thanks for the vote of confidence. I’m glad that you’re enjoying the site.

- Greg

By: Jake D

Jake D — Sat, 03 Jul 2010 16:36:07 +0000

Great post, Greg. I’ve just discovered your blog and am enjoying it very much. I absolutely agree with you that technologies change but economics do not. The internet is a new distribution platform not a new economics. As the fragmented media re-converges on the internet we will see that the old business models have survived almost intact: subscription for access (DSL, cable), advertising for content, and fee-for-product (iTunes, e-books) etc. Nothing has changed.

By: Greg

Greg — Tue, 29 Jun 2010 17:46:12 +0000

Tom,

Thanks for sharing your perspective.

- Greg

By: Tom

Tom — Tue, 29 Jun 2010 17:41:38 +0000

Um. Movies are content and they have never been free first run or in home video.

Since the first silent film audiences have paid to offset the cost of production and distribution.

As demands for more sophisticated longer and ambitious web video content grows someone must pay for the party
a few ads cannot cover it

By: Greg

Greg — Tue, 22 Jun 2010 13:48:08 +0000

Bill,

Obviously, I couldn’t agree more.

Thanks for your comment.

- Greg

By: Bill Day

Bill Day — Tue, 22 Jun 2010 13:30:27 +0000

great post – and spot on

newspapers (and print media in general) don’t have a circulation problem – they have a business model problem

the old model was built on exclusive marketplaces (classified ad sections being the most important) priced at extreme premiums – a perfectly rational strategy in a limited media environment

but as you rightly point out – the challenge today isn’t that consumers want content for free – including traditionally ad driven content like job, home and auto listings – it’s that content is widely available, putting downward pressure on rates

media companies need to embrace this reality, stop fretting over paywalls and start looking for new ways to generate revenue and reduce expenses